THE GENLEADS APPROACH
OUR PROCESS FOR HELPING YOU MAKE THE MOST OF EVERY LEAD TO BOOK MORE MEETINGS AND MORE SALES
We take your data, we review and it structure it either in your CRM or in a CSV that can be importaed into your CRM. We’re checking for bad contact details, contact numbers and addresses.
2.) PLAN & CO-ORDINATE YOUR FOLLOWUP
It’s important that we co-ordinate our outboun effort with any marketing and email campaigns that are running at the same time. The last thing we want is our team to be caught out or double up on any messaging you’re already sending out.
3.) UNDERSTAND YOUR PRODUCT
We’ll spend the time with you to learn your product and handle any simple objections we’re likely to come across during our call. It’s important the customer way if the opportunity airses.
4.) UNDERSTAND YOUR COMPETITION
If you’re in a competitive environment it’s important we know the names of your competitors and any core differences we can keep on file. Our goal is to engage and keep people interested, if we can use these battle cards to your advantage. We need to know what you know.
5.) ACTION, REVIEW, ADAPT
There’s no such thing as a perfect campaign and we know this. It’s important that when we pull the trigger and we start to speak with your prospects that we measure and manage the outcome. We’ll work with you if we beleive tha script isn’t working or if we think a small adjustment can improve your results.
A SUCCESSFUL CAMPAIGN IS DETERMINED BY YOUR PLANNING AND ACTION.
When you work with Gen Leads you will have a solid lead generation strategy in place, that aims to build brand awareness, fill your sales pipeline and successfully set appointments for you.
