This is a great introductory service to your company as it provides that human touch and communication to your prospects who may not have thought to contact you unless something was wrong. Contacting prospects during this time also shows that your company appreciates the importance of having a high level of customer service.
Contacting leads that have signed up for a product trial either at the beginning or the end of the trial allows you to obtain insights such as why the prospect chose your product, what they found useful, what they liked / didn’t like, how they felt about the product and what improvements do they think could be made?
The trial period is important to both you and your customer as it sets the tone for your relationship with the customer and shows you value their business. Contact us now!